ASH — formerly Young Ash

ASH

Same artist, new era. Young Ash is now ASH. Earlier releases remain under Young Ash on all platforms.

THE SOURCE“Bronx Rising” feature · 2026
36M+Cross-platform views · Q1 2026
FIFA 20“Yo Quiero Beber” · VOLTA
NIKE MX“BaBaBa” · Juntas Imparables
The artist

BRONX BORN.
GLOBAL REACH.

ASH brings an established catalog, a highly engaged audience and a performance style built for the room.

ASH, formerly known as Young Ash, is a Bronx-born recording artist and performer whose music brings together New York hip-hop, Latin rhythms, trap and dancehall influences. “Yo Quiero Beber” with Ruxell appears in FIFA 20 VOLTA and Queen of the South Season 4. “BaBaBa” with Dillon Francis powered Nike Women Mexico’s 2018 “Juntas Imparables” campaign. Her Latin crossover catalog also includes “Trabajar.” In 2026, her content generated more than 36 million cross-platform views in one quarter. Onstage, ASH has performed for audiences of up to 3,000 and supported artists including Jadakiss, Rob49 and Boosie BadAzz.

THE MUSIC

Stream the records shaping the ASH era and revisit the Young Ash catalog.

WATCH ASH

Official visuals from the ASH catalog.

BOUNCE & SHAKEOfficial video
FLY GIRL CODEDOfficial video
BODIESOfficial video

ASH ON STAGE

Selected performances across New York, Atlanta and Mississippi.

Performance reel · Mambo

BUILT FOR
THE STAGE.

High-energy live performance with dancers and full-stage production.

Best for Clubs · Festivals · CollegesAudience Up to 3,000Contact Hark Music Group
2024New York · Sold-out show

BROOKLYN PARAMOUNT

9AM Banger · Opened for Jadakiss
2026Atlanta · 3,000 attendees

RUM PUNCH ATL

Featured performance
2024Mississippi

CLUB IV

Opened for Rob49 and Boosie BadAzz
2026New York

SOB’S

Selected performance
Selected résumé

CULTURAL
FOOTPRINT

ASH’s catalog and audience already extend beyond streaming. Her résumé includes global entertainment, gaming, media and brand platforms.

Television placement

QUEEN OF THE SOUTH

Season 4 features “Yo Quiero Beber” by Ruxell and Young Ash. The series also streams on Netflix.

Queen of the South promotional still featuring Teresa Mendoza
Listen to the song ↗
Gaming soundtrack

EA SPORTS FIFA 20

“Yo Quiero Beber” by Ruxell and Young Ash appears on the official VOLTA Football soundtrack.

EA Sports FIFA 20 VOLTA Football promotional artwork
Listen to the song ↗
Brand campaign

NIKE WOMEN MEXICO

The 2018 “Juntas Imparables” campaign features “BaBaBa” by Dillon Francis featuring Young Ash.

Watch the official campaign film ↗
Media appearance

HOT 97
WHO’S NEXT

“Fly Girl Coded” freestyle performance and interview appearance.

Watch appearance ↗

SYNC & LICENSING

For film, television, gaming, advertising and branded-content inquiries, contact Hark Music Group with the project, territory, media, term and requested song.

Licensing inquiry →

ASH MERCH

Official pieces from the ASH era, available through the secure ASH shop.

ASH signature emblem
Official merchandise

THE ASH
COLLECTION.

Shop the current collection and complete checkout securely through the official ASH storefront.

Shop the collection →

FOLLOW ASH

Music, studio moments, performance clips, live streams and the world behind the records.

BRING ASH
TO YOUR STAGE.

Share the event, venue, audience, budget and production details. HMG’s booking team will review availability and follow up with next steps.

Start booking request →